Miracle Treat Day is an American and Canadian fundraising event for the Children's Miracle Network and is sponsored by Dairy Queen. The event is held annually, on July 27 in the United States, and on August 9 in Canada. At least $ 1 of all proceeds from each of The Blizzard Treat sold at participating locations that day went towards benefiting the local children's hospital community.
Video Miracle Treat Day (Dairy Queen)
Destination
The purpose of this event is to raise funds for 170 Networks of Children's Wonder Network around the world. Each year these hospitals care for about 17 million children and affect the lives of more children than any other children's organization in the world.
Maps Miracle Treat Day (Dairy Queen)
History
Dairy Queen has been a supporter of the Children's Miracle Network since 1984. The first Miracle Treatment Day was held on August 10, 2006 and has been held every year since then. This is a tradition on the day of the event for Dairy Queen President and CEO, John Gainor, to personally provide hundreds of Blizzard Treats to children and their families at the local hospital.
Spokesman
In 2006, Grammy-Winning Superstar LeAnn Rimes served as the honorary spokesperson for the Dairy Queen's First Day of Miracles Treatment. LeAnn has also conducted many charity concerts to support the Children's Miracle Network.
In 2007, Miss America Lauren Nelson served as the honorary spokesperson for the Dairy Queen Wonders Treatment Day. "With my love for the kids, I am proud to be the spokesperson for the Miracle Treat Day, because I know this event will greatly help children throughout North America," Nelson said.
In 2008, Miss America Kirsten Haglund served as a courtesy spokeswoman for the Dairy Queen Wonders Treatment Day. Miss America title holder has been involved with Children's Miracle Network, visited the hospital and helped fundraising activities since 1989.
In 2009, Miss America Katie Stam served as a courtesy spokeswoman for the Dairy Queen Wonder Treatment Day. She served Blizzard Treats at the local Dairy Queen for the event and she also promoted the day by conducting several TV and radio interviews.
Success
Dairy Queen marks 30 years to support the Children's Miracle Network by 2014. At that time, Dairy Queen has helped raise over $ 125 million. The biggest fundraising event that Dairy Queen did for the purpose was Miracle Treatment Day. Each year the event generates millions of dollars, and the goal is to keep that number growing.
A Dairy Queen franchise in Madison, South Dakota, owned by DeLon Mork, has sold most Blizzards from every Dairy Queen in North America on Miracle Treat Day for the past 11 years.
- 2006: 3.083
- 2007: 7,011
- 2008: 12,347
- 2009: 18.017
- 2010: 21,405
- 2011: 25.648
- 2012: 31.351
- 2013: 38,412
- 2014: 47,638
- 2015: 45,516
- 2016: 40.059
- 2017: 40,686
References
Source of the article : Wikipedia
0 Comments